PR101 for Founders
Your free guide to getting started with PR
You know your business has a story worth telling. But where do you start? Who do you contact? And how do you pitch without sounding desperate?
PR101 for Founders is a practical, jargon-free guide that demystifies the basics — so you can start building your media presence with confidence.
What you’ll learn:
Why PR is different from advertising — and why that matters for your business
How to identify your most media-worthy stories
What journalists actually want from a pitch
How to find the right publications for your business
The simple steps to get started today
Great stories deserve to be heard. Let’s find yours and tell it.
What people say about Harsha
“I was impressed by Harsha’s rigour and the entrepreneurial nature of her approach in her role in media relations. Harsha clearly has a knack for generating media interest and creating opportunities for press coverage.”
Olivier Fines
Head of Advocacy and Policy Research, CFA Institute